Fitbit has a new flagship smartwatch – the Fitbit Sense – but is it enough to take on the current industry leader? In Fitbit Sense vs Apple Watch 5, Fitbit has an uphill task.

The smartwatch industry is big, and it has a ton of variety – from flagships on the Android side like the Galaxy Watch 3 to more wallet-friendly fitness trackers like the newly announced Fitbit Versa 3.

At the top of the tree is the Apple Watch 5, the pricey device has gained huge popularity for its smartphone integration as well as a range of industry-leading fitness tracking tools. However, if you don’t want to fork out that cash or aren’t in the iOS ecosystem, finding an alternative can be tough. Can the Fitbit Sense be the smartwatch we’ve been waiting for?
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