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Why 2018 was the year of the ute again

Why 2018 was the year of the ute again

Posted on January 1, 2019 By Jarvis

Sales of 4×4 pick-up almost matched SUVs this year

We said it last year and we’ll say it again this year, because 2018 really was another year for the humble ute.

Rather, it was another year for expensive, highly profitable 4×4 dual-cab utes, which form the vast majority of Ford Ranger sales and, to an increasing extent thanks to new premium additions like the Rogue and Rugged, those of Toyota’s all-conquering HiLux.

The HiLux will be Australia’s top-selling new vehicle – bar none – for the third consecutive year in 2018, followed for the second year in a row by the Ranger.
…
Read full post here:
https://www.motoring.com.au/why-2018-was-the-year-of-the-ute-again-116252/

Cars Tags:Ford, Ford Ranger, rugged, Toyota, vehicle

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