Moov Now fitness wearable debuts from ex-Apple alum

Fitness wearables are very popular with all sorts of them on the market from smartwatches like the Apple Watch to simpler devices like the Fitbit. A new fitness wearable has debuted from an ex-Apple alumni called the Moov Now. The device bills itself as the most advanced AI powered wearable that is able to analyze movement in real-time and coach the wearer to better performance.

The Moov Now can offer actionable insight into each workout to track activity and make you perform better. Metrics that the device can record include steps, calories, and sleep statistics. When worn to run, the Moov Now will tell you when to land softer, shorten your stride, or pick up the pace.

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