GoPro has announced its Developer Program which allows other companies to make GoPro cameras do anything they need. It will also mean GoPro can take advantage of other hardware and sensors.
Big names like BMW and Polar have already announced cars and wearables that work with GoPro.
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https://www.pocket-lint.com/cameras/news/gopro/137327-gopro-brings-more-stats-to-your-action-videos-bmw-polar-and-more-on-the-list
