It’s official: the Nintendo Switch is the fastest-selling console in US history. We don’t know if it’ll be able to keep up this momentum throughout 2018 and beyond, but it’s clear that for the moment, this little console is a sensation. What makes it so popular, though? Why is it selling like crazy? There are a few reasons for this success, and they all came together to blow everyone’s expectations out of the water.
1. Nintendo is supporting it with excellent games
When a new console launches, we’re used to seeing game droughts that can last for most of its first year of availability. That wasn’t the case with the Switch, which had The Legend of Zelda: Breath of the Wild from launch day and then Mario Kart 8 Deluxe the very next month. Those two releases were followed by ARMS and Splatoon 2 over the summer, then Super Mario Odyssey and Xenoblade Chronicles 2 to round out the year.
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