These new Bronco details prove Ford is paying attention

A much-loved nameplate may get the new Bronco through the door, but Ford’s new truck is counting on thoughtful details to win over buyers in its competitive segment. Announced this week after years of speculation, the 2021 Bronco promises to combine a tough, no-nonsense platform with sort of attention to detail that gives a modern SUV an edge.

Goodbye roof, goodbye doors

Both the two-door and four-door Bronco give a serious nod to the original truck – and Jeep’s cash-cow Wrangler – with their removable roof and doors. How Ford has done that, though, bears some examination, since it addresses some of the lingering frustrations in rival systems.

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