The grammar police can stand down. The third-generation of Kia’s family hatch is now officially called Ceed (rather than cee’d). The original spelling was always a particularly misguided slice of marketing flimflam, given that it was attached to a very down-to-earth car.

The first-generation Ceed (yes, we’re sticking with that name for all gens now!) arrived in 2006, along with Kia’s first seven-year warranty, and this peace of mind remains one of the car’s most appealing features. The long warranty suggests a well engineered vehicle that has been solidly screwed together.

That’s an impression reaffirmed by our time behind the wheel of the latest generation. Nothing rattled or grated or felt flimsy or cheap across our two days spent with the new Kia Ceed. The Korean brand has clearly set its sights on chasing Volkswagen Golf levels of quality, and it’s really not very far behind…
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https://www.pocket-lint.com/cars/reviews/kia/145293-kia-ceed-review