Ford momentarily suspends Bronco online reservations

The Ford Bronco is shaping up to be a gigantic hit, but only if buyers can get their hands on one. The Detroit Free Press obtained an internal Ford memo to dealerships effective August 23rd. It says the automaker is momentarily pausing new online reservations for the Bronco SUV due to “current commodity restraints,” no less referring to the worldwide microchip shortage and specific production challenges involving the Bronco’s hardtop roof.

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