Ford has revealed a custom-built Bronco to show how customers can use factory- and dealer-installed options to personalize their off-roader.

After delays due to coronavirus-related supplier issues, production of the much-awaited 2021 Ford Bronco finally began in June, and over the past month reservation holders have started to receive their brand-new off-roaders. Now Ford has unveiled the 2021 Bronco Riptide concept, a custom-built vehicle designed to show off how Bronco buyers can use the Ford accessories available at their local dealership to give their Bronco a unique, personal feel.
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