Automakers hoarding driver data as Apple and Google circle

Unable to ignore Apple and Google’s efforts to infiltrate the dashboard, car makers are picking different routes to collaborate and compete, with driver data the prize. Platforms likeAndroid Auto and CarPlay – which allow smartphone users to plug their device into a car, see a subset of apps and services more safely displayed on the vehicle’s own systems, and control them both by voice and physical buttons – are increasingly being expected by new car buyers. Tensions around what data sharing is required has slowed the spread, however, as manufacturers wrestle with the pros and cons of allowing Apple and Google into their dashboards.

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