Given Rolls-Royce’s 115-year history, you’d think the company would be almost immune to change. And yes, in a lot of ways the brand’s long tenure as the pinnacle of luxury auto manufacturing goes without competition. But even century-old Rolls-Royce knows that flexibility breeds success, and that’s sort of how the Black Badge models came about.
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https://www.motor1.com/reviews/382487/2020-rolls-royce-cullinan-black-badge-first-drive/