When Karma was unveiled last month, there were two main takeaways. First was the lack of much-expected “follow me” features; second was the inclusion of a (not-expected) hand-held stabilizer, turning Karma into a “kit.” GoPro CEO Nick Woodman would declare Karma to be “much more than a drone,” pitching it as a complete video-stabilization system — one that can be worn, held and flown. The big question was, would that be enough for buyers to overlook what appeared to be a pared feature set on the drone itself?
At $799 (if you “bring your own camera”), and $999/$1,099 if you want to include a Hero5 Session or Black, Karma is priced aggressively, undercutting DJI’s Phantom 4 if you factor in the cost of the hand-held stabilizer (DJI’s cheapest equivalent costs an extra $300). But then DJI revealed the Mavic Pro and set fire to GoPro’s plans. It’s smaller, similarly priced and bests GoPro across the spec sheet. The question now is: Will GoPro’s claim of being more than a drone be enough to lure casual filmmakers away from DJI’s technologically superior product?
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