LG rollable OLED TV at CES 2020 drops in from the ceiling

LG has a new 65-inch rollable OLED UHD TV to show for CES 2020, very similar to what they last showed in the USA at CES 2019. Per LG, this new television concept β€œcan be installed naturally as part of the space and can only be used down when needed.” This might remind you of a classroom from your childhood, where a projector screen would be pulled (manually or automatically) from an overhead roll. Now that roll can be the television itself – not just a white panel of material for reflecting projected light.

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