Bang & Olufsen: ‘Our products are worth more because they’re better’

Bang & Olufsen has moved to justify its premium prices, claiming it’s products cost more than rivals because they are better made.

Bang & Olufsen’s vice president of design, Gavin Ivester, made the claim during the launch of the firm’s new £1750 Beosound Balance wireless speaker, telling Trusted Reviews “our products are worth more because they’re better”.

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