The Best American Watch Brands

The watch scene in the United States, long a predictable and quiet market of watch lovers and buyers, is changing. That’s thanks in part to America’s own kind of volatility: a crucible of American watchmakers and small brands, rising and falling, growing and changing, duking it out for a whole new market of Americans who want to wear a watch made by an American company. The American Watch Renaissance is real. It’s also complicated. “It’s total chaos,” said Nick

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