Snapchat adds pay-for-Replay and selfie filters

Ephemerality has always been the Snapchat way, but now the self-destructing social network is offering snap replays for a price. In a new update today, users can opt to buy more Replay access at the price of three for $0.99, finally putting a cost on experiencing someone’s evaporating moment again.

 

Replay itself was actually launched back in 2013, though not every Snapchat user is necessarily familiar with it. Since then, it’s allowed each person a single replay of a snap per day.

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