Nubia targets Europe with first smartphone since Chinese brand spun off from parent ZTE

Chinese smartphone maker Nubia launched its lightweight My Prague model in Beijing on Wednesday featuring various camera filters.

The 32gb version will retail for 2,499 yuan (US$402.50), or about half the price of the higher-end Z9 VIP it launched in May.

My Prague is the first model to be released by Nubia Technology since itbroke away from parent ZTE, one of China’s telecoms giants, in June to list as an independent brand. It will be sold in China and parts of Europe, the company said.

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