Jawbone’s back, tell a friend
Jawbone is not dead. It’s living on but not in the wearable form it has adopted over the last few years. We’ve recently learned that Jawbone co-founder and CEO Hosain Rahman has founded a new company called Jawbone Health (or Health Hub) out of the remains of beloved-then-beleaguered fitness trackermaker Jawbone.
It’s not actually been confirmed officially, aside from a few job adverts and a response to a rumour story, so expect some sort of quiet re-launch later this year or in 2018. Here’s what we know so far – actually, quite a lot.
As the name suggests, it sounds like the new company will be more focused on medical-grade health tech, which take into account metrics like sleep and nutrition than basic lifestyle devices. Essentially, Fitbit won that battle and Jawbone – the consumer company – is going out of business so the execs are, finally, moving on to potentially bigger things.
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