The Fitbit Ionic saw the popular fitness tracking company launch its first “smartwatch”. Designed to walk a path that gave you the convenience of the smartwatch – colourful display, apps, wide notifications – with Fitbit’s popular tracking platform.
The Ionic was an evolution of the Blaze, incorporating some of the design lines, while bringing it a little closer to the conventional in terms of looks. Gone is the metal framed look, but retained is angular design.
The Fitbit Versa sets off on a different tack and while the vibrant touchscreen is the same shape – rectangular – the watch itself softens all those corners. The back is smoother and less angular, the corners curve. Some may say it’s a less masculine design, although Fitbit was keen to point out that it’s a unisex design.
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