Podcasting company Cadence13, which produces, publishes, and distributes a large number of notable audio shows, is launching a new brand called C13Features that aims to offer the equivalent of movies in audio format. The move comes amid the growing popularity of podcast shows, something that has also triggered notable deals including Marvel’s decision to bring some of its biggest superheroes to audio.

Podcasts aren’t a new thing, but they’ve experienced a resurgence in popularity over the past few years, spurring the rise of many popular audio-based shows. As this popularity grew, so did renewed interest in serialized fiction podcasts, as well as dramatized audiobooks — the kind that includes multiple voice actors and sound effects, such as Audible’s Alien originals.
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