Bugatti made a smartwatch

You might expect Bugatti drivers to have some lavish, limited-edition Swiss horologic masterpiece on their wrist as they pilot their Chiron, but a new Bugatti smartwatch range could upend that. Handiwork of the automaker and VIITA, the new trio of round-screen wearables promises to track your body’s response as you floor the accelerator.

There’s acceleration, GPS tracking, and blood oxygen measurements, along with tracking for heart rate and heart rate variability.

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