Apple TV no-show at WWDC – Android TV free to take the reigns

Apple is about to deliver updates galore during WWDC 2015, their annual developer’s conference. One product they won’t be bringing heat to is the Apple TV. This wouldn’t have been a surprise if there hadn’t been such an abundance of rumors about Apple TV coming with a new wave of developer tools, a new Apple TV 2, etc., over the past several months – but there it is. Either something changed behind the scenes, or there never was a plan to bring Apple TV to the limelight at WWDC 2015 in the first place.

Word from a source close to the matter spoke with the New York Times this week. They suggest that “Apple was expected to introduce new Apple TV along with a tool kit for third-party app developers,” but that this is no longer the plan.

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