It would be right to presume that smartphone manufacturers are invested in a two-front war, and in order to come out on top, brands must have a strong offline as well as online presence. While some Chinese OEMs like Xiaomi started their journey with online retail before venturing into offline, others like OPPO and Vivo entered the offline arena first. To further fortify its presence in the country, Vivo recently announced its S-series of smartphones, which will cater to buyers who want to hold a phone in their hand before reaching for their wallet.
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