It can seem like brands never go away. In recent years we have seen the resurgence of marquee brands such as Indian, as well as obscure brands, with Curtiss being an example. Electric motorcycles have made it easier for boutique manufacturers to get in the mix, and why not use a vintage name to establish your brand in the marketplace. Soriano Motori is doing just that.
Soriano Motori Giaguaro V1 Gara
Soriano-Pedroso SpA started up in Paris in 1919 (unrelated to the John Cale song, Paris 1919) as an automobile maker and marine engine builder, run by two Spaniards. The company moved to Madrid in 1939–just in time to avoid the German invasion of France–and worked with Ossa to create Soriano motorcycles starting in 1942. About 6000 Soriano motorcycles were built during the brand’s Spanish run.
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