As competition among electric vehicles intensifies, Mercedes-Benz antes up with the EQC400 4Matic crossover SUV.
Mercedes’s first big wager on electric vehicles, the EQC400, is a challenge to BMW’s avant-garde approach. BMW bet big with its early gamble on electric cars in 2013. The Bavarians doubled down on expensive battery-electric technology with a pricey carbon-fiber body bolted atop an aluminum skateboard platform made exclusively for the i3. Then they gambled that EV buyers wanted a car that looked like nothing else. Charmingly nerdy and wholly original, the BMW i3 is a Smart Fortwo for Ivy League postdocs—and it has the meager sales to prove it.
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