Rolls-Royce Cullinan Black Badge makes luxury SUV even more dramatic

If you thought Rolls-Royce’s SUV couldn’t get any more excessive, think again: the Black Badge Cullinan has arrived with a darker, even more dramatic vision of off-road luxury. Latest in the Black Badge series, the heavily customized Cullinan not only looks different, it coaxes more power from the 6.75-liter V12 engine.

Rolls-Royce launched the Black Badge series back in 2016, a darker, moodier vision of its cars aiming to coax a younger audience behind the wheel. It turned out to be unexpectedly successful. According to the automaker, one in five new Rolls-Royce commissions is a Black Badge model.

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