The company said Friday that it has submitted its registration with the SEC, and Bloomberg reports that Rivian is eyeing an $80 billion valuation.

Electric vehicle startup Rivian initially planned to launch its R1T pickup truck in July, but the start of production was delayed to September. With production now apparently right around the corner, Rivian is preparing to take the next step toward securing its future, with the company announcing on Friday that it has submitted its S-1 registration to the Securities and Exchange Commission in advance of an initial public offering.
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