Fiat 500 and 500e axed in North America: Here’s why

Fiat is saying goodbye to its urban runaround, the Fiat 500 and its all-electric 500e sibling, in North America, confirming that it will discontinue production of the cars. The move will trim Fiat’s range in the US and Canada down to just three models.

The decision comes as little surprise for anybody who has paid even a passing interest in Fiat’s performance in the US over the past year or so. In June 2019, for example, Fiat sold a mere ten of its 500 cars, half the number from the same month the year previous.

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