If electrification hits the reset button on what “luxury” means in automotive, then Genesis may have come up with the perfect car to change the story from what the big German firms are offering. Hyundai’s luxe arm has been chipping away at the full-size prestige and sports sedan segments in recent years, with mixed success, but it might take an altogether different car to really stand out.
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https://www.slashgear.com/genesis-mint-first-look-urban-electric-coupe-new-luxury-strategy-18574101/