The 2022 Ford Maverick debuted earlier this month, and early indicators suggest that Ford could have a smash hit on its hands. The compact pickup comes packed with neat features, the latest tech, and an affordable price tag, which has helped the all-new model rack up 36,000 reservations so far, according to the Dearborn-based automaker.

The nugget of news was buried in a Ford press release about the company’s Q2 2021 adjusted EBIT (earnings before interest and taxes).
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