Aston Martin’s new DBX carries the brand on its broad shoulders.
Aston Martin might be betting its future on the DBX, but it’s an informed bet. Vehicles such as the Bentley Bentayga and Lamborghini Urus have already taken much of the critical flak over whether or not luxury automakers should be producing SUVs. Not to mention the long-term success of the Porsche Cayenne, which proved that sports-car brands can pivot to SUVs without destroying their credibility. Of course, to succeed in the luxury-SUV market, you still have to build a luxury SUV.
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