There’s virtually no good reason to buy the 2020 Toyota Land Cruiser. There are better, more comfortable vehicles that are nearly as capable, full stop. But with the legendary Land Cruiser, you get two things: exclusivity and the perception that you are a connoisseur.
Toyota Land Cruisers are rarer than hens’ teeth. Let’s put it like this: according to car sales tracker Good Car Bad Car, in the U.S., Mercedes-Benz sold 43,000 GLS-Class SUVs between 2018 and 2019. Toyota has sold about 46,000 Land Cruisers… since 2005. That also happened to be the Cruiser’s best sales year, when dealers sold 4,870 units. Because of that, though, spotting this hulking SUV and its driver means you’ve seen someone that knows. They’re aware of the legend and bought not because they were looking for a status symbol or because it was the obvious choice – they bought a Land Cruiser because it’s a Land Cruiser.
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