The Fujifilm GFX50S II is the cheapest digital medium format camera ever

Fujifilm has been trying to make medium format photography more mainstream by not just shrinking the size of the camera bodies – as shown by the Fujifilm GFX 100S – but by also making them more affordable. Its latest medium format camera, the Fujifilm GFX 50S II is one of the cheapest ones yet, with a lower price tag than the now-discontinued Fujifilm GFX 50R.

With an intro price of $3,999 / £3,499 / AU$6,499 for the body alone, Fujifilm is trying to carve a space for its large sensor cameras in the mainstream full-frame mirrorless market, at least from a price perspective.

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Fujifilm GFX50S II review
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Fujifilm GFX50S II is the most affordable medium format camera, yet
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Fujifilm has launched the GFX50S II, which is the most affordable medium format camera, yet. While the price starts at Read more

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Fujifilm’s GFX 50S II is the cheapest medium-format camera ever
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Fujifilm announced the GFX 50S II, a digital medium-format camera costing $3,999 for the body only, or $4,499 in a Read more