Nikon nudges photographers toward DSLRs with new app

Mobile photography has done many things: opened up a photography hobby to the masses, ushered in a glut of filtered images, and further divided the professionals (and aspiring professionals) from the amateurs. Many still turn to professional-grade cameras to meet their needs, DSLRs standing chief among them, but getting started is tricky — there are numerous lenses and accessories available for digital SLR cameras, and pining down exactly what you need is hard. Nikon has taken a step, however, to simplify the process.

Nikon has launched a new app exclusively for the iPad called “NIKKOR & ACC”. With this app, iPad users are able to access “Digital Catalog”, a feature that is exactly what it sounds like: a digital catalog of Nikon’s products, in this case products that work with the maker’s DSLR cameras. This includes the ability to search for items based on certain criteria, such as product specifications, and to view both lenses and accessories that are available for Nikon DSLRs.

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https://www.slashgear.com/nikon-nudges-photographers-toward-dslrs-with-new-app-24380557/