Canon PowerShot SX720 HS Digital Camera Review

Canon’s latest 40x travel camera is long on zoom, but short on value

For many camera buyers, a travel zoom seems like the perfect camera, with lots of optical zoom, compact bodies, and reasonable prices… but as the old saying goes: if it sounds too good to be true, it probably is. Unfortunately, we may have reached that point with the new Canon PowerShot SX720 HS(MSRP $379.99).

This is because while the amount of optical zoom in cameras has steadily grown every year—from 12x to 20x to 30x with last year’s Canon PowerShot SX710 HS–the newest model’s 40x zoom lens is simply too much. While it can produce images that look just fine on Facebook or your phone, on close inspection the shots just don’t look great.

For most point-and-shoots, this isn’t a huge deal. But for a near-$400 camera in 2016? It just doesn’t do enough to justify the expense, especially when last year’s perfectly good model is still available at a steep discount.

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