Sony’s 48-inch A9 OLED is more expensive than the LG OLED48CX

Sony has officially confirmed the pricing of its new 48-inch A9 OLED, and it’s more expensive than LG’s effort.

Sony has announced the start of pre-orders for its KD-48A9 Master Series OLED, with the price set at £1799/€2149.

That’s more than we had expected, as some online retailers put a placeholder of £1699 in the run up to the announcement. The price of the KD-48A9 matches the price for KD-55A8 OLED, and it also means that the KD-48A9 OLED is more expensive than the LG OLED48CX. It tilts the favour more towards LG for anyone looking to purchase an OLED in a smaller size.

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