Onkyo has long been an industry leader when it comes to packing the latest and greatest features into their under-$1,000 A/V receivers. The Onkyo story has been just as interesting behind the scenes. A few years ago, Gibson Brands—yes, the guitar people—acquired a majority stake in Onkyo USA, while also investing directly in Onkyo Corp. (Onkyo Corp. also invested in Gibson, Onkyo reminded me; each CEO now sits on the other’s board.) More recently, in the spring of 2015, Onkyo Corp. acquired Pioneer’s Home A/V division. Together, Gibson, who is in essence partnered with Onkyo, and Onkyo, under the aegis of its corporate parent, now market three prominent AVR brands, including Onkyo, Integra (aimed at the custom installation market), and Pioneer (it’s actually four brands if you count separately Pioneer’s offshoot premium Elite brand). In the small world of AVR manufacturers, that makes this American/Japanese duo something of an empire.
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