With truck versatility, 40 mpg in-town and a starting price of $20,000, this Ford could have Civic and Corolla buyers going pickup.
A couple of years back, when Ford announced that it would be effectively giving up on traditional cars in America (apart, of course, from the Mustang), there were plenty of people who thought Ford was giving up, period. After all, cars like the Focus, Fusion and Taurus might not have roamed the plains in the mighty numbers they once did, but they were hardly going extinct; why forsake all those buyers who prioritize fuel economy and affordability over ride height?
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