Polaroid has taken on Instax Mini cameras by launching what it claims is the world’s smallest analogue instant camera, the Polaroid Go.
The new compact model, which is smaller than the new Fujifilm Instax Mini 40, measures just 105mm x 84mm x 61mm, making it the diddiest analogue camera in the company’s storied history.
Designed as a wearable companion for those looking to print physical photos on-the-go, the Polaroid Go is also being launched with a new miniature film format that’s remarkably similar in size to Instax Mini film.
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