It’s fun, keeps time, and you can get it right now.

Sometimes, you might crave a Pepsi, but have to settle for an RC Cola. Or, in this case, you might want the expensive and difficult-to-get-your-hands-on-anyway Rolex GMT Master II with its cola-brand-red-and-blue bezel, nicknamed the “Pepsi” — and, in this metaphor, RC Cola is an affordable new quartz GMT watch in Timex’s Waterbury collection.

The bi-colored bezel — which signifies day and night on a 24-hour scale — will always refer back to the original GMT watch from Rolex.
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