Fitbit just announced not just one but two wearables, a smartwatch and a fitness tracker for kids. Google is expected to do a rebranding, and maybe even a re-envisioning, of its Android Wear platform. Amidst all of these announcements, one can’t help but wonder what has become of what should have been the next phase in our mobile evolution.

Smartwatches still exist, no mistake about that, probably as long as Apple is still playing the game. But smartwatches need to do some heavy thinking, maybe even a U-turn if it’s to remain relevant, even if Apple suddenly decides to throw in the towel.

Lack of focus

What is a smartwatch anyway? Or more importantly, what is it for? You probably won’t get a straight, standard answer because smartwatches today do anything and everything. They’re easily compared to smartphones that indeed do almost everything. Except with a smaller screen. Unfortunately, that doesn’t exactly work for something that you strap on your wrist.
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