Facebook’s Place Tips goes national, retailers get free beacons

Six months after its initial trial run, Facebook’s Place Tips program is finally expanding nationwide. Place Tips employs Bluetooth beacons to push FB posts and photos about a business to shoppers’ phones while they’re in the store. So if you’re standing in line at, say Wetzel’s Pretzels in the mall. If that pretzel stand has a Place Tips beacon, it will push information (and potentially coupons) to your phone automatically — you as the customer simply have to open you Facebook app to access them.

Read full post here:
https://www.engadget.com/2015/06/09/facebooks-place-tips-goes-national-retailers-get-free-beacons/