Here’s a fun thought experiment: what would Apple’s tablet range look like if you removed the iPad Air? Just the basic iPad at one end (accompanied by the outdated and unappealing iPad mini, which we’ll largely ignore for now) and the iPad Pro at the other. How would you approach that as a retail offering, and how would it affect your buying decision? The answer, for me at least, is that it wouldn’t be a range at all. It
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