Dyson’s new hair dryer costs a small fortune and that’s fine, actually

Dyson recently released a new version of its Supersonic hair dryer, and it’s even more expensive than the original. Which was already significantly more expensive than basically any other hair dryer on the market. If you mention either product to anyone with a passing knowledge of haircare and/or tech, 11 times out of 10 their response will include a comment on how pricey it is. Just how pricey, I hear you ask? The new Supersonic Nural is $499.99 / £399.99



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