Sony has just restarted the Xperia line with the Xperia 1 but when it reaches the Xperia 9, it might be at a loss what to call the next flagship. That’s because it has also just announced the Xperia 10 and Xperia 10 Plus, the mid-range options for a new 21:9 wide screen trend that Sony is trying to start.

It’s no CinemaWide screen, mind, or at least Sony doesn’t use the same marketing term for the Xperia 10 and Xperia 10 Plus. Instead, it simply calls the 6.0-inch and 6.5-inch 21:9 Full HD+ screens, respectively, as “Ultimate Wide” displays. Perhaps the branding only applies to 21:9 screens with 4K resolutions, HDR support, and OLED panels.
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https://www.slashgear.com/xperia-10-xperia-10-plus-bring-the-wide-screens-to-mid-range-25567261/