Samsung’s M series debuted as an online-exclusive to survive the onslaught of smartphones in the budget segment from Chinese players like Vivo, Realme and Xiaomi. Targeted at millennials, the M series goes big on specs (or at least tries to).

The Samsung Galaxy M31 is the latest entrant in the Samsung Galaxy M series and succeeds the Samsung Galaxy M30s that was launched in September last year. The base variant with 6GB RAM/64GB storage is priced at INR 14,999, while the 128GB variant is priced at INR 15,999.
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