In January 2017, T-Mobile changed the game for mobile phone service carriers in a way that decisively made it stand out and live up to its self-imposed ‘Un-carrier’ nickname. That was the announcement that, going forward, the T-Mobile ONE plan would be advertised using a bottom-line price that included all applicable taxes and regulatory fees. This also applies to the Magenta and Go5G plans that replaced ONE, with the T-Mobile Essentials plans being the only postpaid ones not bundling in
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