Back in 2022, Google surprised most of the web-browsing world with the announcement of the Privacy Sandbox, a multi-year initiative to phase out third-party cookies and limit tracking. Two years later, Google has now announced that Privacy Sandbox won’t be quite as robust as that original vision. In a blog post titled “A new path for Privacy Sandbox on the web,” Google describes “an updated approach [to Privacy Sandbox] that elevates user choice.” Rather than eliminating third-party cookies on
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