The prominence of the iPhone in North America and much of Western Europe belies a simple fact: Apple has never been the top-selling smartphone brand across the globe. Blame it on Apple’s unwillingness to compete in the budget phone space, perhaps, but the number one spot usually belongs to Samsung. While Apple no longer gives sales figures for the iPhone, market analysts track shipments carefully, and now two of them, IDC and Canalys, both say that Apple sold more
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