Among the ever-proliferating collection of social media apps on our smartphones, Instagram retains a central place in many of our lives. Social media was invented to help us connect with the people in our lives, and in a world where algorithms direct us toward content from strangers, Meta’s photo-sharing app remains one of the few places that still does so. Meanwhile, for small business owners and entrepreneurs, aspiring influencers, and artists, it remains a valuable platform for building a
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